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Daniela Zelli, an Italian designer with a multicultural spirit. She has always been attracted by creativity in all its expressions - architecture, photography, art and fashion - and is very keen on design innovation trends in Italian as well as international lifestyle. Inspired by her eclectic interests she discovers the allure of leather and handcrafting workshops to create new projects. She designed a customizable standard-sized carry-on cabin trolley and a matching laptop case. In 2011 the project was a finalist in the international "Contest PELLE+" promoted by Oliviero Toscani, the famous Italian fashion brands photographer, and the Industrial Association among Italian Vegetable-Tanned Leather".

Her path in the leather industry, as well as the accomplishment of a Master in Accessory Design from the "Accademia di Costume e Moda" Rome's fashion institute, inspired the creation of her innovative and exclusive bags collection for both women and men.

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